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Course Content
Digital marketing Introduction
Differences between Digital Marketing & Traditional Marketing? What is digital marketing? Digital marketing Modules? Career Opportunities and designations? Things to do to become a successful digital marketer? Why Companies hire digital marketers?
0/6
Differences between Digital Marketing & Traditional Marketing?
What is digital marketing?
Digital marketing Modules?
Career Opportunities and designations?
Things to do to become a successful digital marketer?
Why Companies hire digital marketers?
WordPress Setup
Domain Purchase Selecting the right Hosting? Installation of WordPress Adding the contents like text, image, and video. On-page Seo Plugins like Yoast SEO and rank math. Page builder explanation – Elementor. How to select a right theme for your business ?
0/7
Domain Purchase
Selecting the right Hosting?
Installation of WordPress
Adding the contents like text, image, and video.
On-page Seo Plugins like Yoast SEO and rank math.
Page builder explanation – Elementor
How to select a right theme for your business ?
Content Creation & Marketing
Article writing and ideas Graphic Designs By using canva Video Ideas Social media poster ideas
0/4
Article writing and ideas
Graphic Designs By using canva
Video Ideas
Social media poster ideas
Search Engine Optimization
0/6
Introduction To Seo & Importance
On-Page Seo
Off-page Seo
Technical Seo
Mobile Seo
E-commerce Seo
Search Engine Marketing
0/12
Google network?
Campaign Types?
Google Ads Account Creation?
Search Campaign
Display Campaign
Shopping ads
Video Ads ( Youtube Ads)
Pricing modules
Conversion Tracking
Re-marketing
Ad Creation and types of advertisements
Offline Tool ( Google ads Editor tool)
Facebook Marketing
0/21
FaceBook Algorithms
FaceBook organic strategy
Business page creation
Page setting and publishing
Social media content creation
Business page promotion
Facebook Ads
FaceBook Ad manager
Ad campaign creation
Types of campaigns
Targeting options
Custom audience creation
Lookalike Audience Creation
Ad copies and bidding options
Creating effective Ad copies
Lead generation
Facebook insights
AD Library
Image Ads
Video Ads
Situation Based ADS
Instagram Marketing
0/5
Introduction to Instagram
Importance of Instagram for business
Instagram posting
Influencer Marketing
Instagram Ads
Linkedin Marketing
0/6
LinkedIn Professional Network
Profile creation
Importance of LinkedIn for professionals
Optimization
LinkedIn Business page
LinkedIn advertisement
Twitter
0/7
Importance of Twitter for brand recognition
Twitter management
Online Reputation Management in Twitter
Disaster Management
Twitter Advertisements
Tweet Deck Application
Introduction to YouTube Marketing
Youtube seo & Marketing
0/8
YouTube channel creation
Video Advertisement
Video content creation
YouTube Marketing strategy
SEO for YouTube
Video Optimization
YouTube Analytics
Tools Explination
Email Marketing
0/4
Intro To Email Marketing
Email marketing tools
Mail Chimp and Gmass
Email List Creation
Online reputation management
0/3
Introduction to ORM
Tools For ORM
Negative Reviews Handling
Video Marketing
0/5
What is video marketing ?
Importance of video marketing?
Importance of video marketing?
Buyer Persona
Roadmap to Launch a video ad.
Perfomance Marketing
0/2
What Is perfomance Marketing?
Perfomace Marketing Channels
Digital Marketing
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